Why Confidence in First Aid Matters

Fear is one of the biggest barriers stopping people from stepping in to help during a first aid emergency. Yet taking action, even in small ways, can make the difference between life and death. A recent YouGov survey revealed that:

At St Andrew’s First Aid, we are working to change this. Our Taking the Fear Out of First Aid campaign is here to break down these fears, build confidence, and empower people across Scotland to take action when it matters most.

We launched Taking the Fear Out of First Aid in the heart of Glasgow with influencer Mark Thorburn, challenging passers-by on Buchanan Street to face the unknown with a mysterious box. It was a powerful reminder that stepping in to help during a first aid emergency often feels scarier than it really is.

🎥 Watch the recap of our launch below 👇

In the Press

The Taking the Fear Out of First Aid campaign is making headlines across Scotland, sparking important conversations about why taking action matters and how overcoming fear can save lives.

🗞️ Read the coverage below 👇